KORN To Headline JÄGERMEISTER MUSIC TOUR

March 16, 2010

Jägermeister, the brand known for decades of involvement with rock and metal bands, continues to own the concert circuit with the 2010 spring Jägermeister Music Tour featuring Grammy Award-winning American rock band KORN. The tour, which is Jägermeister's 16th Music Tour, kicks off May 2 in South Carolina and plays over 25 shows across the nation in celebration of the upcoming release of KORN's ninth studio album, "Korn III: Remember Who You Are".

Emerging with a sound unlike any other in 1994, KORN has become one of the most important bands in rock n' roll history. Not including KORN's soon-to-debut album, the L.A.-based band has released eight full-length studio albums and 11 releases overall, with eight of those selling platinum or platinum plus. KORN has sold over 30 million albums worldwide, has played countless sold-out shows and has received six Grammy nominations; two of which they have won for "Freak on a Leash" and "Here to Stay". Their ninth offering, "Korn III: Remember Who You Are", embraces the savage, raw energy that KORN's diehard fans have come to expect over the years while unleashing an uneasiness reminiscent of the band's most unbridled material. This makes sense, since the record was produced by Ross Robinson, who helmed KORN's first two groundbreaking albums.

"Back in the day Jägermeister was one of the first brands to back KORN. Those early tours were some of the best times of our lives. Now we are looking to bring that vibe back in a big way," says KORN frontman Jonathan Davis.

KORN will rock the 2010 spring Jägermeister Music Tour through mid-June with help from supporting acts 2CENTS, and a local Jägermeister-sponsored band. In addition, top stand-up comedian Big Jay Oakerson, known for his laid back, likeable, yet biting style, will emcee the tour.

Since the summer of 2005, 2CENTS has traced nearly every major highway in North America introducing their high energy live act and passion filled intense music to crowd after crowd. The band recently unveiled their sophomore album, "Dress to Kill", featuring the hit "Get What".

"KORN is not only a Grammy-winning band, but one that had been vocal about their love for Jägermeister since the '90s," said Bill Henderson, Senior Vice President of Marketing and Advertising for the Sidney Frank Importing Company. "We are excited to partner with them as well as 2CENTS, and Big Jay Oakerson to create what will undoubtedly be Jägermeister's biggest Music Tour to date."

This tour is something very different for KORN, since they will be playing ballrooms and clubs in some of the most intimate settings in a very long time. This tour acts as a great way to recapture the old-school KORN style reminiscent in their first two albums and the upcoming "Korn III". Jonathan Davis explains, "We wanted to play new songs for the diehard fans in a setting that fits the music, so we told the promoters to take out the seats!"

The 16th annual Jägermeister Music Tour will feature Jägermeister custom tour prizes from Schecter Guitars and Peavey Electronics. In addition, Jägermeister will be hosting nightly text-to-win giveaways including tap machines, tee shirts, hats and other branded POS. Giveaways are subject to state and local laws and participants must be of legal drinking age or older.

Register to win VIP tickets and backstage access at www.jagermeistermusictour.com.

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